Business Needs More Judo, Less Karate

Great discussion of “pushing” your product on customers (marketing-driven organizations) vs. “pulling” customers in with a great product / service (product-focused organizations).  I’m generally a product-focused guy, but I can appreciate that both are needed to some degree, as this article discusses.

Read the full post

Leave a Reply

Please login or fill out the form below to post a comment. Required fields NOT denoted by *